Course Descriptons By Program
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GCM100 - Graphic Communication Processes I
This course offers the student an opportunity for experiences of practical application in the five major printing processes. It covers image design, image conversion, image assembly, image carrier preparation, image transfer and finishing techniques related to lithographic, screen, flexographic, letterpress and gravure printing. Related areas of studies include duplication, ink chemistry, paper use and selection, and photography. Two lecture-hours and three laboratory-hours per week. (3 crs.).
GCM101 - Time-Based Media
This course focuses on time as an element of design and communication. In design, time usually incorporates changes that can be in the form of an animation, an event or an action taken by the viewer. This is an introductory-level course for all students who would like to explore the creative use of traditional time-based media and story telling. Students will use non computer-based media to view, analyze, capture, and express the world around us. (3 crs.).
GCM180 - Multimedia Foundations
This course focuses on the fundamental concepts of multimedia technology such as scanning, digital photography, digital audio, video, animation, web pages, vector illustration, digital portfolios, image editing, and video editing along with the typical components including hardware, software, and peripheral devices. Students will learn the proper technical skills in designing, creating, editing, and using these different media types through practical hands-on assignments. Two lecture-hours and three laboratory-hours per week. (3 crs.).
GCM200 - Graphic Communications Processes II
This course offers additional experiences in the practical application of both conventional and digital printing. The student is introduced to the use of digital media as an extension of print media for communications and marketing purposes. The integration and implementation of new printing and imaging technologies that affects day-to-day communication is explained. Practical experiences are gained in lithographic, screen, flexographic and digital printing reproduction through laboratory and computer based activities. Prerequisite: GCM 100 (3 crs.)
GCM211 - Screen Printing Techniques
This course defines and analyzes the process of screen printing, and is an introduction to the various applications of screen printing. Student-designed activities are supported by exercises that provide quality and control for the printing process. Emphasis of the course is centered on establishing repeatability of the printing process by controlling variables; digital design and imaging; single and multiple color image design, conversion and transfer; sheet-fed manual and semi-automatic presswork; flat substrate and textile printing applications of simple and complex close register line images. Two lecture-hours and three laboratory-hours per week. Pre-requisite: GCM 100 (3 crs.).
GCM220 - Black and White Photography
This course emphasizes techniques involved in monochromatic still photography and introduces color photography. It covers the basic aspects of picture taking, photographic composition, digital camera operation, tonal correction, and digital output. (3 crs.).
GCM225 - Principles of Layout and Design
A presentation of design elements and principles used to produce various layouts for printing production. Emphasis is placed on developing harmonious relationships between these design elements and principles and various printing production applications. The fundamentals of producing layouts for corporate identity, newspaper, magazine, direct mail, poster, bookplates, display and point of purchase advertising will be explored. The explanation and use of computers for desktop publishing is emphasized for practical activities. (3 crs.).
GCM240 - Desktop Publishing
This course provides an in-depth study into the electronic desktop publishing systems and their concept of architecture, operation, networking, financing and design role in the publishing industry. It covers the basic aspects of graphic designing, creating page layouts, scanning of text and continuous tone photographs, connectivity, telecommunications, imagesetting, and encryption of data. Each student will experience hands-on activities with microcomputers utilizing high-end design, draw, paint, scanning and integrated page layout software packages. (3 crs.)
GCM300 - Digital Photography
This course emphasizes techniques involved in color imaging and digital image manipulation by means of a computer. It will focus on developing the necessary skills to perform digital scanning, digital photography, and preparing images for output. Pre-requisite: GCM 220 or permission of the instructor. (3 crs.) .
GCM302 - Lithographic Techniques
An in-depth study of photographic process as it relates to line and halftone reproduction of graphic materials. Projects representing the various combinations of line and halftone materials as they are used in the industrial setting are produced. Besides the projects required of each student, the theoretical aspects of the optical system are investigated, as well as the areas of sensitive materials, light and related chemical reactions. Two hours of lecture and three laboratory-hours per week. Prerequisite: GCM 100 and GCM 200. (3 crs.)
GCM311 - Advanced Screen Printing Techniques
A study of the techniques used for image transfer of line and halftone copy on substrates commonly used by the screen printer. Each student has the opportunity to identify, calibrate, and print on selected substrates. Two hours of lecture and three laboratory-hours per week. Prerequisite: GCM 211. (3 crs.)
GCM320 - Digital Video
This course explores digital video from the inception of an idea to the delivery of the finished video. Students will develop and use their understanding of video concepts, storytelling, camera use, video editing and exporting to create videos for the Internet, multimedia presentations and video broadcasts. Source footage comes from photos, previously shot footage or footage shot using the University's equipment or the student's camera and is edited on cross platform systems using commercial video editing software. Two lecture-hours and three laboratory-hours per week. Prerequisites: GCM 180, or permission of the instructor. (3 crs.)
GCM330 - Flexography and Package Printing
This course provides an in-depth study of the processes and techniques involved in the printing and converting of packaging and labeling materials. Laboratory applications include the design, preparation and flexographic print- ing and converting of various paper, foil and plastic substrates. Emphasis is placed on establishing repeatability of the printing process by controlling variables. Methods and techniques of quality assurance are implemented as an integral part in the production of flexographic printed products. Two lecture-hours and three laboratory-hours per week. Pre-requisite: GCM 100 (3 crs.).
GCM331 - Web Publishing
GCM340 - Computer Animation and 3D Imaging
This course deals with the use of computers to create and animate three-dimensional appearing objects. Topics will include production strategies, basic modeling concepts, rendering, lighting, virtual cameras, and animation. Students will learn the fundamentals in the classroom and apply them in laboratory activities. Two lecture-hours and three laboratory-hours per week. Pre-requisite: GCM 180 (3 crs.).
GCM342 - Estimating and Cost Analysis
A critical examination of the operations involved in the production of graphic materials for the purpose of determining costs of the operations to be included. The procedures necessary to assemble this information to produce estimates of typical printing matter are discussed. The identification and study of cost centers as they relate to the hour costs and ultimately to the selling price are examined. Students are required to prepare a number of cost estimates for the cost. Pre-requisites: GCM 100, GCM 220, GCM 302 (3 crs.)
GCM365 - Color Imaging
Primary emphasis in this course is placed on developing an understanding of the nature of light, the nature of color, and its relation to inks and coatings used in printing and digital imaging. Process color reproduction in traditional printing processes and color reproduction in digital printing is discussed and produced in the lab portion of the course. The use of various control devices is discussed and employed in the laboratory. Special techniques required to prepare projects, manipulate the images and produce them are also covered. Two hours of lecture and three laboratory-hours per week. Prerequisite: GCM 100, GCM 211 or GCM 302 (3 crs.).
GCM370 - Advanced Lithographic Techniques
A continuation of principles developed in GCM 302. A critical study of the commercial offset printing industry is discussed covering new techniques, waterless offset, hybrid technologies, ink formulation, and paper. In addition imposition of various type of jobs, from simple single-color to more complex multi-color jobs are planned by the students. Feeder-delivery setup, press packing methods, inking/ dampening systems, control devices, rollers, blankets and other related press activities are thoroughly discussed. Also, folding and binding techniques are included. Students are required to create a production environment for the completion of a two class projects. Two lecture-hours and three laboratory-hours per week. Pre-requisite: GCM 302 (3 crs.).
GCM380 - Advanced Flexographic Techniques
This course provides an in-depth study of the processes and techniques involved in the printing and converting of packaging and labeling materials. Laboratory applications include the design, preparation and flexographic printing and converting of tonal and special effects images on various substrates. Emphasis is placed on establishing repeatability of the printing process by controlling variables related to advanced flexographic reproduction. Methods and techniques of quality assurance are implemented as an integral part in the production of flexographic printed products. Two lecture-hours and three laboratory-hours per week. Pre-requisite: GCM 330 (3 crs.).
GCM406 - Digital Workflow and Print Technology
This course will provide the student with knowledge of the components and terminology associated with digital printing and workflow technology, serving as a basis for understanding a variety of digital printing applications. Through a series of research, laboratory and computer-based activities, the student will experience graphical user interfaces and various computer peripherals used to support digital printing and imaging. Variable data printing and multi-channel applications are investigated. Prerequisite: GCM 365 (3 crs.)
GCM410 - Digital Portfolio
The course focuses on the integration of multimedia components including conventional photography/scanned images, digital photography, stock art/images, animation, sound and videography for the purpose of achieving effective assessment portfolios. Emphasis will be placed on the process of integrating the assessment components using various hardware platforms and software tools, and incorporating basic image manipulation. As a terminating project, the student will create professional digital portfolio. Students should have a resource bank of materials suitable for inclusion in a professional digital portfolio. They must have a working knowledge of computer operating systems for this course. Two lecture-hours and three laboratory-hours per week. Pre-requisite: Junior (3 crs.).
GCM420 - Technical Studies in Graphic Communications
This course involves, but is not limited to, directed study, special projects, institutes, or workshops in graphics and multimedia. Subject areas are organized according to student needs and will be designed to cover theory and/or practices going beyond the scope of regular coursework. Course content is planned cooperatively between the student(s) and the instructor. A course contract is prepared and will include: the objectives to be achieved, the procedures to be followed, and special conditions, the expected findings, and specifications for the evaluation of activities. Pre-requisite: Permission of instructor. Credit is variable (1-3 crs.)
GCM445 - Printing Production Planning and Control
This course focuses on the application of printing production management and operations concepts and techniques. It is concerned with long-term issues of strategic importance such as equipment investment, plant layout and organizational structure. It emphasizes items of day-to-day administrative importance: production planning, scheduling and control; inventory control and purchasing; production cost analysis, quality control and management. Pre-requisite: GCM 342 (3 crs.)
GCM470 - Web Offset
This course is a comprehensive study of the web offset printing industry and covers both heatset and non heatset printing. The student will study all aspects of prepress, press, and post press activities that are unique to web offset printing. The course includes the design and printing of two magazine format products to be printed on a heatset web offset press and a non heatset web offset press. Pre-requisite: GCM 365, GCM 370 (3 crs.)
GCM485 - Graphics Seminar
This is an all-encompassing seminar-type course designed to provide graduating seniors in graphic communication with opportunities to enhance their knowledge base in the following areas: process photography/photographic techniques, lithographic applications, layout and design, estimating /cost analysis, paper/ink, electronic imaging, desktop publishing, screen printing and flexography. Additionally, students will be exposed to selected visitation sites, guest lecturers from the field, and an exploration of current problems and issues relating to the graphic communications industry. Each student is required to do a major research paper on a particular problem or issues relating to the graphics industry. Career services workshops will also be included. Pre-requisite: Senior standing. (3 crs.)
GCM495 - Graphic Communications Internship
Student interns are placed with an organization, which most nearly approximates employment goals. If this is not possible, students are placed in some type of graphics environment, which is available at the time. The intent of the internship is to provide students with practical work experience in an environment in which they will be dealing with real problems requiring real solutions in a relatively short time frame. Adviser and department chair approval is required before course enrollment. Prerequisite: upper level standing & permit by instructor (Variable credits 1-6 crs.)