Bachelor of Arts in Communication Studies: Public Relations Concentration
The Public Relations concentration in the Department of Communication Studies seeks to create graduates with a broad understanding of the many factors at play in formulating effective public relations messages and campaigns. Students in this area of concentration focus on better understanding how PR messages are invented and circulate among various publics.
For information regarding specific courses in our Public Relations concentration, take a look at the communication studies courses from our Course Catalog.
The following eight-semester schedule of courses provides a recommended framework for completing the Public Relations concentration in four years.
| Course | Credits |
|---|---|
COM 100 Perspectives on Communication | 3 crs. |
COM 101 Oral Communication | 3 crs. |
ENG 101 English Composition I | 1 crs. |
General Education Courses | 6 crs. |
| Course | Credits |
|---|---|
ENG 102 English Composition II | 3 crs. |
COM 105 Survey of Radio, TV, and Film | 3 crs. |
General Education Courses | 9 crs. |
| Course | Credits |
|---|---|
ENG 167 Journalism I | 3 crs. |
General Education, Minor OR Elective Courses | 12 crs. |
| Course | Credits |
|---|---|
COM 203 Introduction to Public Relations | 3 crs. |
GCT 240 Electronic Desktop Publishing | 3 crs. |
General Education, Minor OR Elective Courses | 9 crs. |
| Course | Credits |
|---|---|
COM 303 Public Relations Applications | 3 crs. |
PR Writing Elective | 3 crs. |
*General Education, Minor OR Elective Courses | 9 crs. |
| Course | Credits |
|---|---|
COM 370 Communication Law and Policy | 3 crs. |
COM 438 PR Campaign Management | 3 crs. |
PR Writing Elective | 3 crs. |
*300- or 400-Level General Education, Minor OR Elective Courses |
| Course | Credits |
|---|---|
COM 481 Communication Research Techniques OR COM 490 Comm. Theory | 3 crs. |
COM 484 PR Cases and Problems | 3 crs. |
* 300- or 400-Level General Education, Minor OR Elective Courses | 9 crs. |
| Course | Credits |
|---|---|
COM 481 Communication Research Techniques OR COM 490 Comm. Theory | 3 crs. |
*General Education, Minor OR Elective Courses | 12 crs. |
*48 credits must be taken in 300- or 400-level courses to graduate.
