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FROM: Marketing Services RE: You are invited to help us define our University brand.
Sent:
10/18/2017 9:56:16 AM
To: Students, Faculty, Staff


 Registration is not required but recommended as sessions are limited to 40 participants.   

Register at https://www.eventbrite.com/e/help-define-our-university-registration-38806613626#tickets

It is our pleasure to announce an exciting new project under way at California University of Pennsylvania! Cal U has retained Dartlet to help us with an important research and consensus-building project to clarify and define “who we are,” as well as provide opportunities for growth in enrollment, reputation and awareness for the institution.


ABOUT THE WORKSHOPS

There are two types of workshops available to you — Personality and Messaging Platform — and you are invited to attend both of them. There is no requirement to attend both, or one before the other.

Personality workshops define the authentic human personality of Cal U both today and tomorrow. 

Our schedule for these sessions is as follows:

Monday, October 23, 2017 

  • Personality Workshop (Room 206/207 – Natali Student Center): 9 am to 11 am
  • Personality Workshop (Room 206/207 – Natali Student Center): 12 pm to 2 pm

Tuesday, October 24, 2017

  • Personality Workshop (Room 206/207 – Natali Student Center): 9 am to 11 am
  • Personality Workshop (Room 206/207 – Natali Student Center): 12 pm to 2 pm
  • Personality Workshop (Room 206/207 – Natali Student Center): 3 pm to 5 pm


Messaging Platform workshops cascade these insights into messaging and storyline outcomes. The result is a powerful, long-term communication tool for the whole institution.

Our schedule for these sessions is as follows:

Wednesday, October 25, 2017

  • Platform Workshop (Room 206/207 – Natali Student Center): 9 am to 11 am
  • Platform Workshop (Room 206/207 – Natali Student Center): 12 pm to 2 pm
  • Platform Workshop (Room 206/207 – Natali Student Center): 3 pm to 5 pm

Thursday, October 26, 2017

  • Platform Workshop (Room 206/207 – Natali Student Center): 9 am to 11 am
  • Platform Workshop (Room 206/207 – Natali Student Center): 12 pm to 2 pm

 

HELP US DEFINE CAL U

These workshops are intended to be fun, engaging, and informative. Come prepared to share as Dartlet helps us think about Cal U in a whole new way.

Thank you in advance for your participation and active involvement in this important work. Your voice determines the outcome of this project!

Please contact Keli Henderson henderson_k@calu.edu  or Denise King king_d@calu.edu with any questions.

 

 

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