2021-2022 Academic Catalog

B.S. in Sport Management Studies

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Program Description

The Bachelor of Science in Sport Management Studies develops knowledge and skills used by managers, marketers and other professionals within the sport industry. 

Delivery Mode

Multimodal (attend classes on campus and/or via online learning) 


Course Credits
General Education Courses 40 or 41
Building a Sense of Community
UNI 100  First-Year Seminar
ENG 101  English Composition I
Public Speaking
Any Public Speaking Course
Mathematics and Quantitative Literacy
Any Mathematics and Quantitative Literacy Course
Health and Wellness
Any Health and Wellness Course
Technological Literacy
Any Technological Literacy Course
Any Humanities Course
Fine Arts
Any Fine Arts Course
Natural Sciences
Any Natural Sciences Course
3 or 4
Social Sciences
Any Social Sciences Course
General Education Options
  • SPT 305  Ethics in Sport
  • Any ACC, BUS or ECO Courses (three courses)
Required Major Courses 60
SPT 100  Introduction to Sport Mgt. 3
SPT 101  Practica in Sport Mgt. 1
SPT 300  Psychology of Sport 3
SPT 310  Sport Marketing 3
SPT 311  Sales Techniques in Sport Ind. 3
SPT 312  Practica in Sport Sales 1
SPT 315  Facility and Event Management 3
SPT 316  Practica in Fac. and Event Mgt. 1
SPT 320  Admin. Intercolleg. Ath. Pgm. 3
SPT 330  Globalization and Intl. Sport 3
SPT 400  Legal Aspects of Sport 3
SPT 405  Finance and Economics of Sport 3
SPT 410  Governance in Sport 3
SPT 425  Org. and Admin. of Sport 3
SPT 430  Sport Mgt. Senior Seminar 3
SPT 499  Internship in Sport Management 12
SOC 309  Sociology of Sport  OR  SPT 325  Sport and Society 3
HIS 348  History of American Sport  OR  SPT 340  Hist. Persp. Of American Spt.   3
CDC 305  Spt. Comm. and Media  OR  SPT 360  Sport Communications 3
Free Electives 19 to 21
Total 120

Additional requirements, not counted toward the General Education requirements, include:

  • Special Experience Course (1 course required): SPT 430 Sport Management Senior Seminar
  • Writing-Intensive Component Courses (2 courses required): SPT 310 Sport Marketing AND SPT 425 Organization and Administration of Sport
  • Laboratory Course (1 course required): Any Laboratory Course

Program Notes:

  • Dev. Math and Eng. course do NOT count towards graduation.
  • Once a student matriculates into the program, they may not transfer major courses into Cal U.
  • Students must have a 2.0 GPA prior to enrolling in SPT 499.
  • A business minor is strongly encouraged.

Additional Requirements

Admission to the sport management studies program is open to any student who has been admitted to Cal U. Once a student has requested to be a sport management studies major, a practicum class of observation/work in an approved sport management environment is required. The practicum class is a work experience in a major sport management setting (Heinz Field, PNC Park, community clubs and game day activities) to experience behind-the-scenes operations of sporting events. As a culminating activity in the program, students are required to complete a supervised 400-hour internship. The internship is the student's capstone experience. Students, in conjunction with the program faculty and Internship Office, will secure an internship site based on their unique educational needs and experience.

Candidates for admission to the sport management studies program leading to the Bachelor of Science in Sport Management Studies are required to:

  • Maintain a minimum 2.0 cumulative grade point average; students earning a grade below a D in any sport management course(s) (SPT) must repeat the course(s). 
  • Follow the predetermined sequence of courses; failure to follow the sequence may result in delayed graduation.
  • Complete all didactic coursework prior to the capstone internship experience, SPT 499.
  • Enroll in the Internship Intent during the preregistration process the semester prior to completing the internship.

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